Daniel Fexa / Work index
Portfolio
Index
A selection of my work across agency leadership, in-house creative roles, and independent projects.
- Branding
Aesthetic Nation — Brand Identity
Fitness brand identity and business collateral.
Logo DesignVisual IdentityBusiness Card DesignView case study - Video
AU Arts — Video Production
Alumni Spotlight Videos Showcase Students’ Futures in the Arts
Video ProducingCommercial ProductionProduction PlanningView case study - Video
BCIT — EV Etiquette Video
Promotional video about BCIT's award-winning EV etiquette research project.
Video ProducingCommercial ProductionProduction PlanningView case study - Branding / Video / Marketing
Big T's BBQ — Brand & Content
A Southern-inspired rebrand followed by ongoing content, social media, and advertising creative.
Brand StrategyCreative DirectionLogo DesignView case study - Branding / Development / Marketing
Bow Valley Regional Housing — Marketing
Integrated Communications Strategy fulfills Non-Profit’s Mission
Brand StrategyBrand DevelopmentStrategic PlanningView case study - Video / Marketing
Calgary TELUS Convention Centre — Video Production
Venue, event, and meeting-space films for the Calgary TELUS Convention Centre.
Video ProducingCommercial ProductionProduction PlanningView case study - Development / Video
Canadian Rocky Mountain Resorts — Website & Recruitment Video
Website and recruitment video work for a Canadian hospitality group.
Video ProducingProduction PlanningUX DesignView case study - Video
CAPULC — Event Video Production
Efficient video production for CAPULC's annual conference.
Video ProducingCommercial ProductionProduction PlanningView case study - Branding / Development / Marketing
Contempa Floors — Branding, Website Development, & Social Strategy
Branding, website development and social strategy for a Calgary flooring retailer.
Creative DirectionArt DirectionConcept DevelopmentView case study - Video
Critical Control — Video Production
Technical product videos and website communication for industrial software.
Visual StorytellingGraphic DesignArt DirectionView case study - Branding / Video / Marketing
Dentologist — Integrated Marketing
Integrated Marketing Campaign Smoothens the Dents out of Revolutionary Calgary Small Business
Brand IdentityGraphic DesignVisual DesignView case study - Branding / Development / Video / Marketing
ECO Canada — Connecting Paths & Wage Funding
Connecting Paths and wage-funding campaigns brought together through national advertising, creative, and video.
Creative DirectionArt DirectionConcept DevelopmentView case study - Development
ECO Canada Website Redesign — Web Development
Strategic Website Revamp Puts the Audience First
UX DesignUI DesignContent ArchitectureView case study - Branding / Development / Marketing
EMRG — Website Development & Social Strategy
Website development and social strategy for a national restoration contractor network.
Brand StrategyBrand DevelopmentStrategic PlanningView case study - Branding / Development / Marketing
Ensemble Clothing — Brand & Website
A complete apparel brand and responsive eCommerce storefront.
Brand StrategyCompetitive ResearchVisual IdentityView case study - Development / Video / Marketing
F45 Seton — Marketing, Operations & Digital Products
Studio operations and digital products alongside print, advertising, and social content for F45 Seton.
Operations ManagementProduct DesignApplication DevelopmentView case study - Branding / Development
FromZero Studio — Brand & Internal Operations
Brand identity and an AI-assisted operating system for my creative and technology practice.
Product ArchitectureApplication DevelopmentAI AutomationView case study - Branding
Habbit Clothing — Apparel Identity
A building-block-inspired identity and product visualization system for an apparel brand.
Brand ResearchConcept DevelopmentLogo DesignView case study - Branding / Development / Video / Marketing
HomeFlash — Brand, Website, Marketing & Video
A technical product brand carried into a website, digital marketing, product education, and production videos.
Web DesignWeb DevelopmentDigital Experience DesignView case study - Branding / Video / Marketing
Human Kanvas — Omni-Channel Marketing Strategy
Omni-Channel Marketing Strategy Gives Fresh Ink to Body Artist Collective
Brand IdentityGraphic DesignVisual DesignView case study - Branding / Development / Video / Marketing
JZ Aerial — Branding, Digital Marketing & Video Production
Brand identity and digital presentation work for an aerial imaging business.
Brand StrategyBrand DevelopmentStrategic PlanningView case study - Branding / Development / Marketing
LTH — Brand & Website
A new brand and website to help Life Time Highs reach a younger generation of travellers.
Brand StrategyBrand DevelopmentStrategic PlanningView case study - Video
Meetings + Conventions Calgary — Video Production
A promotional film supporting Calgary’s successful bid for a major conference.
Video ProducingCommercial ProductionProduction PlanningView case study - Branding / Development
Mozaik Design Studio — Brand Launch
A geometric identity extended into pattern, print, production files, and website planning.
Brand StrategyLogo DesignVisual IdentityView case study - Development / Video / Marketing
Nick's Steakhouse & Pizza — Marketing, eCommerce & Video
Restaurant marketing, community storytelling, reputation management, and direct online ordering for a Calgary institution.
Video ProducingCommercial ProductionProduction PlanningView case study - Development
Noralta Technologies — Website Development
Technical B2B website revamp for an industrial technology company.
UX DesignUI DesignContent ArchitectureView case study - Marketing
Papa John's - Integrated Campaigns
Art direction and an integrated creative, media and social program for Papa John's across Canada's Prairie region.
Art DirectionCreative DirectionConcept DevelopmentView case study - Branding
PT Domination — Performance Brand Identity
A flexible fitness identity developed from logo construction through apparel, merchandise, and digital mockups.
Brand ResearchConcept DevelopmentLogo DesignView case study - Branding / Marketing
PURE Residential — Branding & Marketing Strategy
Integrated marketing work for a residential real-estate brand.
Visual StorytellingGraphic DesignArt DirectionView case study - Branding / Marketing
PURE Restoration — Branding & Marketing Strategy
Website design and social media marketing highlighting PURE Restoration’s services and environmental approach.
Brand StrategyBrand DevelopmentStrategic PlanningView case study - Branding / Development / Video / Marketing
Reach — Creative Director
Creative direction across brand, campaigns, web, video and marketing after Reach acquired Barrel Marketing.
Creative DirectionBrand StrategyWeb CreativeView case study - Video
Taste Alberta — Video Production
Documentary-style roundtable video production for Alberta food and agriculture storytelling.
Video ProducingCommercial ProductionProduction PlanningView case study - Video
The Underwood Calgary — Video Production
A neighbourhood and property film introducing an upscale rental development in Calgary.
Video ProducingCommercial ProductionProduction PlanningView case study - Branding / Marketing
Tier 1 Energy Solutions — Brand Identity
A ground-up oilfield-services brand spanning strategy, logo design, vehicle wraps, and marketing materials.
Brand StrategyCreative DirectionLogo DesignView case study - Branding / Video / Marketing
UVB Wellness — Digital Marketing & Animation
Custom illustration and animation to introduce a wellness brand and explain its services.
Brand StrategyBrand DevelopmentStrategic PlanningView case study - Branding / Development / Video
Voyent Alert! — Branding, Website Development, & Video Production with Custom Animation
A refreshed brand, website, and custom animations for a mass-notification platform serving Canada and the United States.
Video ProducingCommercial ProductionProduction PlanningView case study - Video / Marketing
World Petroleum Congress 2023 — Video Production
Three bid videos supporting Calgary’s campaign to host the 2023 World Petroleum Congress.
Video ProducingCommercial ProductionProduction PlanningView case study - Video / Marketing
WSP — Impact Video
A promotional film showcasing WSP’s award-winning work in Canada’s environmental sector.
Video ProducingCommercial ProductionProduction PlanningView case study